5 Main Reasons People Dislike Their Employers

According to the National Business Research Institute, American workers—especially older ones—are less satisfied with their jobs than they were 20 years ago.  The NBRI concludes that the main reasons for this are:

  1. Lack of Communication.  Communication, communication, communication!  Whether it’s in the personal realm or at the workplace, a lack of communication can quickly make a relationship—or a job—go sour.  Many employees avoid speaking up for fear of retribution, and this can create an unpleasant working environment.  Worse still are those workplaces where managers fail to clearly communicate their expectations, leaving employees in the dark about what they need to know to do their jobs successfully.

  2. Unfair Compensation.  When an employee perceives himself as being unfairly treated, he is more prone to job dissatisfaction.  To avoid this, companies should research regional salary ranges so they can offer people fair pay and subsequently, reduce turnover.

  3. No Job Security.  It used to be that once you found a job, you were a “company man” for life.  Today, that is no longer the case. Due to fluctuations in the economy and the increasing pressure to keep shareholders happy, companies rarely offer the type of job security that they once did.

  4. Lack of Appreciation.  Unfortunately, many dissatisfied employees feel underappreciated at the office.  When a manager fails to recognize a job well-done or expects exemplary work but offers little in return, this can contribute to a feeling of being unappreciated.  To avoid this perception, managers should take time to recognize what employees are doing well, offer regular performance appraisals, and give constructive feedback.

  5. Favoritism.  Nobody enjoys watching someone less qualified be promoted before them due to favoritism at the workplace.  Yet, it does happen from time to time, and this is another major source of employee complaints.  

5 Interesting Facts about Martin Luther King, Jr.

Dr. Martin Luther King Jr. was a visionary whose legacy will never be forgotten.  In honor of Martin Luther King Day, here are 5 interesting facts about the inspirational Civil Rights leader:

  1. King Was Tireless.  Between 1957 and 1968, King gave over 2,500 speeches, wrote 5 books, and published countless articles in newspapers and magazines.  He also traveled over 6 million miles during this time span.

  2. Youngest Male Nobel Peace Prize Winner.  King won the Nobel Peace Prize in 1964 at the early age of 35.  Rather than keeping his winnings, he donated the entire amount (about $400,000 in today’s dollars) to the Civil Rights movement.

  3. King Once Received a C in Public Speaking.  Almost amazingly, King received a C in public speaking during his first year as a seminary student in Chester, Pennsylvania.  However, he went on to redeem himself, ultimately earning straight A’s and becoming valedictorian during his final year of school.

  4. He Almost Didn’t Become a Minister.  While in hindsight, the seminary seems like the ideal fit for a man as inspirational as Dr. King, he almost didn’t become a minister.  Initially, he had doubts about Christianity and considered becoming a doctor or lawyer instead.  Later, he decided that the Bible “had many profound truths which one cannot escape,” and chose to attend Crozer Theological Seminary.

  5. Stress Took Its Toll.  At the time of his death, King had been receiving death threats for years and had already survived one assassination attempt.  Furthermore, although the records are sealed until 2027, news sources have also reported that King received anonymous, threatening letters from the FBI.  There is no doubt that as a controversial public figure, King experienced a lot of trying situations.  When Dr. King died, doctors discovered during the autopsy that although he was only 39, he had—as one doctor put it—“the heart of a 60 year old.”  

Thought For The Day

“If a mathematician wishes to disparage the work of one of his colleagues, say, A, the most effective method he finds for doing this is to ask where the results can be applied. The hard pressed man, with his back against the wall, finally unearths the researches of another mathematician B as the locus of the application of his own results. If next B is plagued with a similar question, he will refer to another mathematician C. After a few steps of this kind we find ourselves referred back to the researches of A, and in this way the chain closes.”
Alfred Tarski

 

 

4 Strategies for Promoting your Brand with Pinterest

While many businesses focus their social media strategies on Facebook and Twitter, Pinterest can be an ideal medium for reaching women.  Just look at the stats: Pinterest is the 4th largest network in the world with over 85 million users and 80% of those users are women.  To best reach this audience, here are some strategies for promoting your brand on Pinterest:

  1. Pin Often.  As with other social media platforms, it’s not a great idea to approach your marketing strategy in a haphazard way i.e. pinning once or twice every few weeks.  Experts recommend that to promote your brand successfully, you’ll want to pin at a frequency of 5 or more times a day.  To make this easier, consider scheduling your pins in advance.

  2. Promote Your Mission.  Some businesses may seem too dry or too serious to effectively promote themselves on Pinterest.  However, consider the case of General Electric.  The company has tried to explain its mission in an interesting way by “offering followers a glimpse at things like how electricity is generated, fun facts about the company, noteworthy places they provide power to, causes that inspire them, and more.”

  3. Hold a Contest.  Contests have proven themselves to be a very effective way of generating engagement on Pinterest.  Consider holding a contest and offering a prize to the Pinterest board that best represents a theme that you’ve devised.  For inspiration, check out these 8 examples of contests that businesses have used successfully in the past.

  4. Make Pinning Easy.  To encourage pinners, make sure your website is optimized for Pinterest.  By that, we mean that you should include interesting images that are vertically oriented (infographics do well) and add a mouseover “Pinit” button to your website.  These relatively simple changes will inspire more people to pin your content. 

4 Social Media Trends to Expect in 2016

Are you wondering what changes you can expect with social media in the new year?  We’ve got the answer right here.  Take a look at some of the key social media trends being predicted for 2016:

  1. Social Shopping Increases.  Recently, Twitter, Facebook, Pinterest, and Instagram added or improved upon Buy buttons on their sites.  In the past, followers who saw a product that they liked had to leave their social media network to buy it.  Today, they can buy right within the social media platform.  You can expect this trend to continue as more and more social networks start implementing this feature. 
  2. Privacy Concerns Continue to Rise.  The Ashley Madison hack left consumers even more wary about sharing personal information online.  As privacy concerns continue to mount, it is more important than ever that platforms address users’ security concerns and that advertisers are less intrusive.  In fact, this concern for privacy is one reason attributed to the explosive growth of Snapchat.      
  3. More In-The-Moment Updates.  Social media is all about immediacy and the apps that offer those kind of in-the-moment posts (think SnapChat, Periscope, and Blab) have become increasingly popular.  Experts are expecting the trend toward live updates to continue.  This means that businesses should plan to devote more time to in-the-moment posts, rather than scheduling posts in advance.   
  4. Greater Video Innovation.  Advertisers can create increasingly unique content now that Facebook has launched 360 video.   Additionally, Econsultancy.com reports that “brands such as Mountain Dew, AT&T, Nestle, Mondelez, Coca Cola and Samsung, among others have been given early access to the new virtual reality style ads which have allowed brands to be very creative.”  These new video formats mean that consumers may have the opportunity to virtually examine vacation destinations, explore cars virtually prior to making purchases, and try clothes on in digital fitting rooms.